Product Life Cycle

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Mitigate Risk With This Simple Product Innovation Strategy

Risk is inherent in innovation, but you can take steps to keep it in check. This framework helps ensure that new products are aligned with business goals, customer needs, and available resources.

8 minute readContinue Reading
Raj Manghani

Raj Manghani

Raj is a senior product leader with more than 20 years of experience building and launching software solutions for international financial services companies. His previous roles include Vice President of Product Management at Moody’s Analytics and Global Head of Product Management at Calypso Technology (now Adenza).

Pivoting to First-party Data? Why Concierge Service Is Key

Unpopular third-party tracking tactics are on the decline. Pivot to a first-party data strategy to bolster customer relationships and boost revenue potential.

6 minute readContinue Reading
Keith Pieper

Keith Pieper

Keith is Senior Vice President of Product at Dentsu, one of the largest marketing and advertising agency networks in the world. He has 25 years of experience leveraging technology to create data-driven business solutions and specializes in identifying revenue opportunities, simplifying complex problems, and designing go-to-market strategies.

Create a Best-selling Product by Evaluating Customer Pain Points

How do you know whether a product is worth creating—and if it will sell? Start with this guide to uncover the value of your next product idea.

6 minute readContinue Reading
Gabriel Ignacio

Gabriel Ignacio

Gabriel is a product manager and marketing expert with more than a decade of experience. After starting out as a brand manager for Nestlé handling major assets such as Nestea, Häagen-Dazs, and Nescafé, he became a digital product manager at Citibank, and later Head of Product at Royal Bank of Canada, specializing in crypto and digital assets. Gabriel has co-founded and invested in numerous startups focusing on emerging technologies. He also lectures at the University of Toronto’s Rotman School of Management.

Building an AI Product? Maximize Value With an Implementation Framework

Building and scaling an AI product is an enormous undertaking. This implementation framework will help you organize assets, manage teams, and stay aligned with the product vision.

14 minute readContinue Reading
Mayank Mittal

Mayank Mittal

Mayank is a product manager who has built products for GE, The Emirates Group, KPMG, and Kraft Heinz, and launched two startups in the IoT and AI spaces. Mayank specializes in Agile-based execution of robust go-to-market strategies. He holds a master’s degree in information systems management from Carnegie Mellon University and is the author of The Art of Building Great Products.

How to Build AI Product Strategies and Teams

Great AI products begin with an AI product strategy. Tackle complex development projects with this step-by-step planning guide.

13 minute readContinue Reading
Mayank Mittal

Mayank Mittal

Mayank is a product manager who has built products for GE, The Emirates Group, KPMG, and Kraft Heinz, and launched two startups in the IoT and AI spaces. Mayank specializes in Agile-based execution of robust go-to-market strategies. He holds a master’s degree in information systems management from Carnegie Mellon University and is the author of The Art of Building Great Products.

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Getting Started in AI Product Management

The booming AI product market is growing companies and careers. This primer on AI tech and product management will help you thrive in this fast-moving field.

10 minute readContinue Reading
Mayank Mittal

Mayank Mittal

Mayank is a product manager who has built products for GE, The Emirates Group, KPMG, and Kraft Heinz, and launched two startups in the IoT and AI spaces. Mayank specializes in Agile-based execution of robust go-to-market strategies. He holds a master’s degree in information systems management from Carnegie Mellon University and is the author of The Art of Building Great Products.

Timing Is Everything: Choosing the Right Product Launch Strategy

Release fast but flawed, or wait and strive for perfection? Get the timing of your next product launch right with these expert tips.

8 minute readContinue Reading
Elena Grigoras

Elena Grigoras

Elena is a product management expert and strategy consultant with more than a decade of experience. She has led large cross-functional teams in the development of cutting-edge SaaS platforms for international companies including Mondia Technologies and Laerdal Medical.

Toptal Product Management Expert

Adan Perez

Adan is a passionate technologist and successful startup executive with 15+ years of experience leading high-performing digital product management, engineering, QA, and marketing teams. He focuses on lean methodology, design prototyping, mobile apps, SaaS platforms, and APIs. Adan is an advocate for customer-centric design, UX, and the thoughtful application of technological innovations.
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