Blogs were originally only meant to be ‘Web Logs’, or personal journals for members of on-line communities to stay in touch, sort of like ‘underground news media’. But, it didn’t take long for net-repreneurs (internet entrepreneurs) to catch on to their popularity and to find ways to use them to make money. The human mind is infinitely creative and nothing really stays the same.
For advanced Internet entrepreneurs, this is a wonderful opportunity to have dozens and even hundreds of blogs. Blogging platforms like WordPress have made the entire process very easy and almost free.
OHumanity. One of the things that blog readers are most interested to see is the face behind the company. Many blog readers like a company run by people who have similar concerns. Building humanity into your blog by detailing your company’s efforts to help the community, for example, is a great way to build credibility and customer loyalty.
With regular posting to your blogs, say once or twice a week, the traffic to your Idea development should increase and some of the traffic will be directed to your websites. In case you do not have enough material to write in your blogs, you can always get fresh relevant content from ezines. While taking content from ezines you should be careful about meeting their conditions.
Well, even as good as this comment is, what if it is from a site that is not congruent with my market? Or, what if their site has no page rank, traffic, etc; etc?
Blogs have gone from personal journals to a way to inform the public and discuss politics and world events to business use. Yes, people make money with blogs. In fact, blogging can earn you a very nice income if you know what you are doing. One blogger even auctioned his blogging services on EBay for thousands of dollars! Niche blogs are used to earn money as well. These are blogs where a person writes on a very narrow, yet popular topic, and uses affiliate programs or Google AdSense ads to earn revenue.
The problem with all blog spam is that it relies on SEO “tactics” that the search engines hate. Sometimes a nuisance, sometimes illegal and almost always results in more garbage on the Internet. There is nothing worse than having to wade through someone’s garbage to find good quality information. But one thing is for sure, for as long as blog spam works, one man’s garbage will continue to be a spammer’s goldmine.