Anastasiya Prokhorova
Designer
Location
Barcelona, Spain
Toptal Member Since
September 28, 2022
Anastasia is an award-winning UI/UX product designer with over eight years of experience working with well-known companies—like Medtronic, Cisco, and The Economist—and early-stage startups. She has contributed to various projects, from creating a design strategy to delivering high-quality design solutions. Anastasia approaches each design project with a user-centered mindset, applying appropriate UX methods and creating a valuable user experience.
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Work Experience
2019 - PRESENT
Senior Product Designer
Cadrage GmbH
- Made a navigation redesign of the mobile app for filmmakers, which ranked #86 place in the photo and video category in AppStore.
- Led the design process, developed and maintained a design system, and worked directly with the CEO.
- Planned, prioritized, experimented with, and created new features.
- Coordinated user research through surveys, interviews, and usability testing.
- Developed end-to-end experiences, user flows, interactions, and visual design specifications.
Technologies: Figma, Adobe Illustrator, Adobe Photoshop, UI Design, Mobile App Design, iOS UI Design, iOS UX Design, UX Design, Mobile UX, Mobile UX Design, iOS App Design, Prototyping, User Experience (UX), User Interface (UI), Startups, Design Systems, UI Prototyping, UX Prototyping, Mobile Design, Design Thinking, Ideation, Product Discovery, Ideation Workshops, User Flows, Rapid Prototyping, Concepting, User Journeys, Brainstorming, UX Wireframes, MVP Design, Minimum Viable Product (MVP), Mockups, Low-fidelity Mockups, High-fidelity Mockups, UX Research, Branding, UI Style Guides, Research, Usability Testing, Wireframing, Product Design, Remote Usability Testing, iOS, Mobile, Mobile UI, Visual Design, B2C, User Roles, Interaction Design (IxD), User Interviews, User Research, Leadership, Design Strategy, Miro, Asana, Notion, Feature Prioritization, Mobile Apps, User Engagement, Graphic Design, Brand Design, UX Strategy, User Journey Maps, User Testing, Interactive Prototypes, Interface Design, Accessibility, UI Components, Flow Diagrams, Mobile App UI, User Personas, User Stories, iOS Design Guidelines, Style Guides, High-fidelity Prototypes, App Design, Layout Design, UI Audits, User Validation, User-centered Design (UCD), Qualitative Research, Quantitative Research, Team Management, Communication, Research Reports, Component Libraries, Collaboration, Apps, Animated Interactions, iOS Animations, Proof of Concept (POC), Presentations, Mobile First, Workflow, Best Practices in Design
2013 - PRESENT
Founder and Design Lead
Prokhorov Design
- Made UI/UX enhancements for the SaaS platform built for Cisco company.
- Created a portfolio design that was awarded by the Awwwards platform.
- Defined the product strategy and vision for early-stage startups.
- Developed personas, user flows, and wireframes for mobile and web products.
- Conducted user research to evaluate the user's needs and goals.
- Planned and facilitated usability tests to evaluate design decisions.
- Created the UI, high-fidelity designs, animations, and prototypes.
- Led design projects and collaborated with cross-functional teams and stakeholders.
- Collaborated closely with the development team to ensure design quality implementation.
Technologies: Research, UI Design, iOS UI Design, Figma, Branding, UX Design, Responsive Web Design (RWD), B2B, Mobile UX, Mobile UX Design, iOS App Design, Prototyping, User Experience (UX), User Interface (UI), Startups, UX Prototyping, Design Systems, UI Prototyping, Ideation, Product Discovery, Ideation Workshops, User Flows, Rapid Prototyping, Concepting, User Journeys, Brainstorming, UX Wireframes, Monetization, MVP Design, Minimum Viable Product (MVP), Mockups, Low-fidelity Mockups, High-fidelity Mockups, UX Research, UI Style Guides, Mobile App Design, Illustration, UI Animation, Adobe Photoshop, Adobe Illustrator, iOS UX Design, Web UX Design, Web UI Design, Usability Testing, Wireframing, Product Design, HTML, CSS, Remote Usability Testing, iOS, Mobile, Mobile UI, Visual Design, B2C, Web App Design, eCommerce, User Roles, Journey Mapping, Data Visualization, Android App Design, Web App UI, Web App UX, Interaction Design (IxD), Dashboards, Learning Management Systems (LMS), User Interviews, Mobile Design, Information Architecture (IA), Design Thinking, User Research, Healthcare Services, Leadership, Design Strategy, Sketch, Miro, Asana, Jira, Trello, Notion, Feature Prioritization, Mobile Apps, Graphic Design, Brand Design, Landing Pages, Agile, UX Strategy, User Journey Maps, Interactive Prototypes, Dashboard Design, Interface Design, SaaS Design, SaaS, Complex Application User Interfaces (UI), Accessibility, Web Applications, UI Components, Flow Diagrams, Responsive Web Apps, Landing Page Design, Mobile App UI, User Personas, User Stories, iOS Design Guidelines, Sketch 2, Style Guides, Web Dashboards, High-fidelity Prototypes, Responsive UI, eCommerce Design, Consulting, eCommerce UX, E-learning, App Design, Layout Design, Software, User Validation, User-centered Design (UCD), Communication, Android UI Design, Material Design, Android, Google Material Design, Component Libraries, Brand Guidelines, Collaboration, Apps, Animated Interactions, iOS Animations, Motion Design, Proof of Concept (POC), Presentations, 3D, Mobile First, Agile UX, Design Leadership, Web UI, Mobile eCommerce, Web Usability, Web UX, Workflow, Responsive Design, Lean Startups, Stakeholder Management, React, Front-end Design, UX Scenarios, Best Practices in Design, Stakeholder Interviews, Financial Software, Finance
2022 - 2023
Product Designer (UX/UI) for Autonomous Trucks B2B Delivery Service
Gatik AI Inc.
- Designed a Linux-based platform for a leading autonomous logistics start-up located in Silicon Valley.
- Designed a user-friendly interface for the supervision platform that enables operators to make crucial decisions in deadlock or unexpected situations.
- Collaborated with the project manager to design user flows for complex scenarios, ensuring seamless navigation and usability for operators.
- Applied cutting-edge design patterns and best practices from gaming experience to create an engaging, immersive interface that keeps operators focused on the task at hand.
Technologies: User Interface (UI), User Experience (UX), Journey Mapping, Information Architecture (IA), Wireframing, User Flows, Product Design, UX Design, UI Design, 3D, Software Design, Layout Design, Software, User-centered Design (UCD), Quantitative Research, Qualitative Research, Communication, Service Design, Component Libraries, Collaboration, Artificial Intelligence (AI), Proof of Concept (POC), Presentations, Logistics, Web UI, Web Usability, Web UX, Workflow, Stakeholder Management, UX Scenarios, Best Practices in Design, Stakeholder Interviews
2020 - 2021
Senior Product Designer
The Economist
- Designed a learning platform for preparing for standardized tests such as GMAT and GRE.
- Developed wireframes, user flows, high-fidelity mockups, and prototypes.
- Produced UI components for extending the design system.
Technologies: UI Design, Web Design, Figma, UX Design, Responsive Web Design (RWD), Prototyping, User Experience (UX), User Interface (UI), Design Systems, UI Prototyping, UX Prototyping, Ideation, User Flows, Rapid Prototyping, Brainstorming, UX Wireframes, Mockups, Low-fidelity Mockups, High-fidelity Mockups, UI Style Guides, Research, Web UX Design, Web UI Design, Wireframing, Product Design, Visual Design, B2C, Web App UI, Web App UX, Interaction Design (IxD), Product Discovery, Mobile Design, Design Thinking, User Research, Concepting, Miro, Interface Design, Accessibility, Web Applications, UI Components, User Stories, Sketch 2, High-fidelity Prototypes, Responsive UI, For-profit Education, Layout Design, UI Audits, User-centered Design (UCD), Communication, Component Libraries, Collaboration, Proof of Concept (POC), Education Technology (Edtech), Web UI, Web Usability, Web UX, Workflow, Responsive Design, Best Practices in Design, Stakeholder Interviews
2018 - 2021
Senior Product Designer
examPAL
- Redesigned e-learning platform, which was awarded as the world's #1 test prep product for GMAT, GRE, SAT, and ACT.
- Enhanced monetization features, payment flows, and pricing pages while working closely with the product manager on CRO metrics.
- Conducted design research and created and maintained the design system.
- Created wireframes, user flows, prototypes, and high-fidelity mockups.
- Redesigned a learning experience for mobile and desktop devices.
- Collaborated with project managers and junior designers and worked on white-label products for examPAL's partners.
Technologies: UX Design, Web Design, Mobile UI Design, Research, Product Design, Figma, UI Design, Responsive Web Design (RWD), Mobile UX, Mobile UX Design, Prototyping, User Experience (UX), User Interface (UI), Startups, Design Systems, UI Prototyping, UX Prototyping, Ideation, Product Discovery, User Flows, Rapid Prototyping, Concepting, User Journeys, Brainstorming, UX Wireframes, MVP Design, Minimum Viable Product (MVP), Mockups, Low-fidelity Mockups, High-fidelity Mockups, UX Research, UI Style Guides, Mobile App Design, Web UX Design, Web UI Design, Wireframing, Visual Design, B2B, Web App UI, Web App UX, Interaction Design (IxD), Learning Management Systems (LMS), Mobile Design, Information Architecture (IA), Design Thinking, User Research, Design Strategy, Monetization, Sketch, Miro, Asana, Trello, Feature Prioritization, User Engagement, Landing Pages, User Journey Maps, White Labeling, Interactive Prototypes, Dashboard Design, Interface Design, Accessibility, Web Applications, UI Components, User Stories, Sketch 2, Style Guides, High-fidelity Prototypes, Responsive UI, E-learning, For-profit Education, Layout Design, UI Audits, User-centered Design (UCD), Team Management, Communication, Component Libraries, Collaboration, Proof of Concept (POC), Education Technology (Edtech), Design Leadership, Web UI, Web Usability, Web UX, Workflow, Responsive Design, UX Scenarios, Best Practices in Design, Stakeholder Interviews
2018 - 2021
Senior UI/UX Consultant
Medtronic
- Made a redesign of an e-learning platform for a global leader in medical technology that has $31.69 billion in revenue. The new platform made a big impact on the education of thousands of physicians and the treatment of their patients.
- Recreated an e-learning portal for healthcare professionals. The new product with simplified usability attracted physicians to actively use the web app, easily complete courses and successfully receive certificates of training.
- Presented design solutions and research insights to the distributed product team and stakeholders from various business units and medical specialties.
- Helped the product team and stakeholders use UX methods in the design process, applying the design thinking methodology.
- Introduced a user-centered approach, shifting the team's mindset toward user empathy and transforming the product's user experience.
- Collaborated with cross-functional teams and stakeholders to improve the user experience.
- Planned and facilitated interviews and usability tests and led the team through the design research process.
- Developed wireframes, user flows, high-fidelity mockups, interaction models, and prototypes.
- Delivered the design screen production in a fast-paced agile environment.
Technologies: UX Research, Web UX Design, Web UI Design, Interviews, Usability Testing, Prototyping, Wireframing, Figma, Research, UI Design, UX Design, Responsive Web Design (RWD), Mobile UX, Mobile UX Design, User Experience (UX), User Interface (UI), UX Prototyping, Design Systems, UI Prototyping, Design Thinking, Ideation, Product Discovery, Ideation Workshops, User Flows, Rapid Prototyping, Concepting, User Journeys, Brainstorming, UX Wireframes, MVP Design, Minimum Viable Product (MVP), Mockups, Low-fidelity Mockups, High-fidelity Mockups, UI Style Guides, Mobile App Design, Product Design, Enterprise, Remote Usability Testing, B2C, Web App Design, User Roles, Journey Mapping, Data Visualization, Web App UI, Web App UX, Interaction Design (IxD), Learning Management Systems (LMS), User Interviews, Mobile Design, Information Architecture (IA), User Research, Healthcare Services, Leadership, Design Strategy, Miro, Jira, Trello, Feature Prioritization, User Engagement, Agile, UX Strategy, User Journey Maps, User Testing, UX Audits, Interactive Prototypes, Dashboard Design, Mentorship, UX Mentoring, Interface Design, Accessibility, Web Applications, UI Components, Flow Diagrams, Responsive Web Apps, User Personas, User Stories, High-fidelity Prototypes, Responsive UI, E-learning, Layout Design, UI Audits, User Validation, Team Mentoring, User-centered Design (UCD), Qualitative Research, Quantitative Research, Team Management, Communication, Research Reports, Service Design, Front-end, Component Libraries, Collaboration, Proof of Concept (POC), Presentations, Workshops, Education Technology (Edtech), Agile UX, Design Leadership, Web UI, Web Usability, Web UX, Workflow, Responsive Design, Stakeholder Management, Front-end Design, Best Practices in Design, Stakeholder Interviews, Healthcare
